VSL Packaging — NYC custom packaging company

Portfolio

Packaging Portfolio

Every piece of work shown here was produced under our own team's direction in New York City — not handed to a broker and forwarded on. That distinction matters when you're choosing a packaging partner: the boxes, bags, and displays in this portfolio reflect what we can actually engineer, print, finish, and assemble to spec, from first prototype through finished production run. Browse by category below to see the range of formats, materials, finishes, and industries we've built for.

Belvedere Vodka black rigid influencer boxes by VSL Packaging
Rigid BoxFoil StampingBelvedere VodkaDouble-door presentation box with a die-cut foam insert and full-bleed printed interior panels.
Philips silver drawer box with a marble-print tray by VSL Packaging
Drawer BoxRigidPhilipsSilver drawer box with a marble-print sleeve and pull-out tray.
Betty Booze retail kit box with printed lid and die-cut can tray by VSL Packaging
RETAIL KITBEVERAGEBetty BoozePrinted lid over a base with a die-cut tray holding canned cocktails and a game card.

Custom Box Portfolio

Our box work spans corrugated shippers and mailers to rigid, folding-carton, and telescope-style construction, each built to match a product's weight, shelf presence, or unboxing goals. The gallery below moves from structural, ship-ready formats to premium, retail-facing custom boxes finished with the printing and coating options we offer. Read the examples as spec sheets rather than styling: the insert, the closure, and the finish in each photograph were chosen for a specific product, and the same design decisions are the ones we would work through on yours.

ALTI rigid magnetic-closure box open with a fitted insert by VSL Packaging
ALTIRigid box with a magnetic closure in a two-tone white and teal finish, open to a fitted foam insert and a printed photo panel.
Bored Cow purple mailer box open to a die-cut foam tray by VSL Packaging
Bored CowPurple all-over printed mailer box, open to a die-cut foam tray with shaped wells for bottles and tools.
Cotton red magnetic-closure rigid box shown closed and open by VSL Packaging
CottonMatte red rigid box with foil-stamped collaboration branding and a magnetic-closure lid, shown closed and open.
Pokemon Horizons printed corrugated mailer open with interior print by VSL Packaging
Pokémon HorizonsColor-gradient printed corrugated mailer, open to a full-bleed interior print and an info card.
Limitless cream drawer box open with a ribbon pull tab by VSL Packaging
LimitlessSlide-out drawer box in a textured cream finish with a gold foil-stamped logo and a ribbon pull tab, drawer open.
Touchland red box shown closed and open to a four-cavity foam tray by VSL Packaging
TouchlandRed box with a gloss-print lid, shown closed and open to a printed interior with a four-cavity tray fitted to individual bottles.
Max Mara burgundy rigid box open showing lid and base by VSL Packaging
Max MaraSmall two-piece rigid box in matte burgundy with a foil-printed logo on the lid and a matching printed base.
Amex mirror-finish metallic rigid box with a debossed lid by VSL Packaging
AmexMirror-finish metallic rigid box with a blind-debossed lid message, produced for American Express.
Philips silver drawer box with a marble-print tray by VSL Packaging
PhilipsSilver drawer box with a marble-print interior tray and a ribbon pull tab, shown open and closed.
MAC Cosmetics black rigid carry case with a fabric handle by VSL Packaging
MAC CosmeticsBlack rigid carry case with a fabric top handle and a silver foil-printed lid.
Belvedere black presentation box open with foam-fitted interior by VSL Packaging
BelvedereBook-style two-door presentation box in matte black with foil-stamped branding, opening to a foam-fitted interior and full-bleed printed panels.
CVS red and pink mailer box open with a printed tray by VSL Packaging
CVSTwo-tone red and pink mailer box, open to a heart-printed interior and a three-compartment tray.
White L'Oréal 50th-anniversary mailer box with a gold seal, closed, by VSL Packaging
L'OréalCommemorative 50th-anniversary gift mailer with a gold-printed seal and a printed interior, shown closed.
John Wick x drift black rigid box open with a printed sleeve by VSL Packaging
John Wick × driftGloss black rigid box open to a three-compartment insert, shown with its closed lid and a printed outer sleeve.
Chewy blue rigid box open with a turf-print tennis ball insert by VSL Packaging
ChewyBlue lidded rigid box with a printed interior, open to a turf-print insert holding a branded tennis ball.
Bernzomatic gray gift box open with foil-stamped graphics by VSL Packaging
BernzomaticGray gift box with gold foil-stamped anniversary graphics, open to a printed interior and a fitted set of branded goods.
Betty Booze lidded box open with a five-can die-cut tray by VSL Packaging
Betty BoozePrinted lidded box, closed and open to a die-cut tray seating five canned cocktails and a printed insert card.
Uber Eats x Popeyes die-cut window box and printed carton by VSL Packaging
Uber Eats × PopeyesDie-cut window box displaying a novelty product shape, paired with an all-over printed corrugated shipping carton.
T-Mobile magenta mailer box open with a compartmentalized tray by VSL Packaging
T-MobileMagenta western-graphic mailer, open to gold interior print and a compartmentalized tray.
Hot Dog Connection green mailer box open with printed interior by VSL Packaging
The Hot Dog ConnectionGreen printed mailer box, open to an illustrated interior panel and an unprinted tray base.
INVISIO black mailer box open with printed interior copy by VSL Packaging
INVISIOBlack mailer box with a die-cut notched flap, open to printed interior copy and an empty tray base.
CLUB silver rigid box open with a purple printed interior by VSL Packaging
CLUBLong silver rigid box with debossed lettering, open to a bright purple interior print and a fitted card insert.
ALTOUR navy rigid box open with a printed membership card by VSL Packaging
ALTOURNavy rigid box with a foil-stamped logo, open to a cream interior holding a printed membership card.
Rémy Martin black mailer box with gold lid print by VSL Packaging
Rémy MartinBlack mailer box with a gold-printed lid, shown closed.
Pantalones Tequila orange rigid box, closed and open with a bottle insert, by VSL Packaging
Pantalones TequilaOrange rigid box with a debossed lid, shown closed and open to a die-cut bottle insert.
Grand Marnier × Sonia Rykiel striped telescope box by VSL Packaging
Grand Marnier × Sonia RykielTwo-piece telescope box in a striped wrap with a printed lid, shown closed.
AbbVie navy and white book-style rigid boxes with foil titles by VSL Packaging
AbbVieSet of three book-style rigid boxes in navy and white with foil-stamped titles, standing.
Calvin Klein kraft box with a full-color photo-collage lid by VSL Packaging
Calvin KleinKraft box with a full-coverage photo-collage print on the lid, shown closed.
Google Hip Hop 50 rigid box shown closed and open to the turntable case by VSL Packaging
GoogleHinged rigid box with a patterned lining, shown closed and open to the turntable case inside.
Opticle PPF black die-cut tray closed and open with printed interior by VSL Packaging
Opticle PPFBlack die-cut corrugated tray, shown closed and open to a full-bleed printed interior.
vitaminwater paint-can promotional packaging, closed and open, by VSL Packaging
vitaminwaterPrinted paint-can promotional pack with a wire handle, shown closed and with the lid off.
Bomb Shell Edition baseball-themed magnetic-closure box, closed and open, by VSL Packaging
Bomb Shell EditionBaseball-themed magnetic-closure box, shown closed and open to its fitted interior.
Flash Edition football-themed magnetic-closure box open to its interior by VSL Packaging
Flash EditionFootball-themed magnetic-closure box, open to a printed interior.
Lede black rigid box shown closed and open by VSL Packaging
LedeMatte black rigid box with a foil-stamped lid mark, shown closed and open.
Dragon Hemp body lotion folding carton with a blind-embossed wordmark by VSL Packaging
Dragon HempTypographic folding carton on uncoated stock with a blind-embossed brand wordmark.

Custom Bag Portfolio

Alongside boxes, we produce custom packaging bags in paper and other substrates, sized and printed for everything from retail carryout to product-specific packaging. This section of the portfolio highlights bag construction and finishing work we spec ourselves — handle type, laminate, gusset, and print coverage are all decisions we make directly rather than ordered from a catalog.

Have a project in mind? Reach out and we'll walk through what's possible for your packaging — and, where it helps, show you comparable work from the portfolio above.

25 Kent white shopping bag with black rope handles by VSL Packaging
25 KentWhite shopping bag with black rope handles and a minimal wordmark print.
Marcus pearlescent white shopping bag with cord handles by VSL Packaging
MarcusPearlescent white shopping bag with twisted cord handles and a wordmark print.
Metalab royal blue shopping bag with a debossed wordmark by VSL Packaging
MetalabRoyal blue shopping bag with rope handles and a blind-debossed wordmark.
Porsche Design black shopping bag with ribbon handles by VSL Packaging
Porsche DesignBlack gloss shopping bag with ribbon handles and a foil-printed wordmark.
White Party 2026 shopping bag and matching lidded box by VSL Packaging
White Party 2026White kraft shopping bag with rope handles, paired with a matching lidded box, both printed with the event wordmark.
Wasserman off-white shopping bag with black ribbon handles by VSL Packaging
WassermanOff-white shopping bag with black ribbon handles and a debossed wordmark, shown from two angles.
Custom retail shopping bags produced for Charlie Fox
Charlie FoxRope-handle shopping bags printed in two colorways.
Astral Tequila navy laminated shopping bag with white rope handles by VSL Packaging
Astral TequilaNavy laminated shopping bag with white rope handles and a white wordmark print.
Johnnie Walker White Walker ice-print bottle bag with rope handle by VSL Packaging
Johnnie WalkerTall bottle bag with an all-over ice-texture print and a white rope handle.
53 West 53 silver shopping bag with tower-silhouette print and ribbon handle by VSL Packaging
53 West 53Silver shopping bag with a tower-silhouette print and a satin ribbon handle.
Coach signature-print paper tote bags styled as handbags by VSL Packaging
CoachPaper tote printed as a signature handbag — leather-look trim, jacquard-pattern print, and shaped handles.
Gradient and green shopping bags with gold dot pattern by VSL Packaging
Gold-Dot Shopping BagsShopping bag set in a color gradient and deep green, patterned with metallic gold dots.

Put Numbers to Your Own Packaging Program

Send your quantities and we’ll quote the structure, material, and finish options against your budget.

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